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nayanathara

How to write engaging blog posts

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HR | 2 min read
To write an interesting blog post, what you need essentially is an excellent idea or topic, correct spelling and grammar, and a powerful mastery of the essay form. However, if you want to write a wonderful blog post, one that has the 'Wow factor', you have to go a little further.
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How to write attractive & compelling web copy

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Impact Services | 6 min read
Your web content speaks volumes about your organization. Having a well-written, compelling copy on your website is one of the most essential things you can do for your business. Although content development is a time-consuming process and requires a bit of effort, a copy free of any errors is one of the best PR tools for your business. Good copy will not only help to get back links but also enhance the reputation of your brand.
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Who is a content developer and what are the basic skills and qualifications required for the job?

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HR | 4 min read
Content developers (also known as content writers) are essentially involved in the creation, development, and editing of content for various activities related to online marketing as well as front-end web development.
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Tips to improve your writing skills

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HR | 5 min read
If you are planning to set up a content marketing team, then you should hire people who have excellent writing skills. The potential candidate should be a good communicator and must be able to speak and write in a manner that engages people and keeps them informed. Nurturing your writing skills could be really beneficial for your career.Writing need not be an intimidating process and anyone can develop their writing skills if he/she has the discipline and a strong determination to learn. Here are some of the ways in which you can improve your writing skills:
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What is Content development & how to kickstart your career as a web content developer?

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HR | 5 min read
If are passionate about writing and have a reasonably good knowledge of the web, content development may be the best option for you. Choosing content development as a career provides you a lot of flexibility as you can work as a full-time writer for companies or freelance from home.
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Tips for writing great articles

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Impact Services | 5 min read
Article marketing has become one of the most popular ways to make money online. This is because people constantly search for information related to products and services on the Internet. Moreover, it helps to generate more interest about your products/services and builds brand recognition and credibility among your customers. A well-written article would surely help to build trust, and also help in increased lead generation. Given below are a few tips for writing great articles:
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Tips for writing an attractive web copy

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Impact Services | 5 min read
When writing web content, you should picture the prospective customer reading your text. Treat your web visitors just like people who are fond of reading printed text. However, there is one thing you need to remember: web copy is entirely different from print copy and web copy is often scanned or may be glanced at, but not essentially read.
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Tips for hiring the right writer

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Business Solution | 5 min read
Is your company on the lookout for professional writers for your content development needs? How do you ensure that your investment in hiring a professional writer really pays off?
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Tips to write high-quality content

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Impact Services | 3 min read
High-quality, original content plays an important role in improving search engine rankings and driving more traffic to your website. In case of content duplication, Google would penalize your website. A website with well-written content not only enhances your site’s rankings but also has a very positive influence on your business.
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Are there risks involved in social networking as a marketing tool?

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Business Solution | 2 min read
Social media has emerged as a powerful marketing tool for businesses, as it offers a world of opportunities for companies to implement their marketing strategies and build brand awareness. However, social media platforms do carry certain risks.
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