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ajay

Is a blog necessary for my company website?

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Digital Marketing | 4 min read
Blogging is a very valuable tool for businesses inorder to drive more traffic as well as to attract and engage the visitors to your website. Blogs are beneficial from an SEO point of view. A well-maintained, regularly updated company blog stirs the interest of readers and leads them to your website again and again.
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Which is effective: Website or a Social media Page?

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Impact Services | 4 min read
There is a common misconception that a social media page and a website are interchangeable. Infact, what a business needs is powerful web presence. In this article, we will discuss the pros and cons of websites as well as social media pages, and find out which is more effective.
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Why should your website be mobile ready?

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Application Development | 2 min read
Most companies use techniques, such as Internet ads, social media, SEO, and video marketing for their marketing needs and to connect with their consumers. However, businesses lose out on a significant portion of consumers when they neglect mobile websites, an important component of their marketing strategy. Mobile ads constitute one-fourth of the total amount spent in digital marketing. Listed below are the reasons why you should have a mobile ready website.
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How to build credibility through your website?

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Digital Marketing | 5 min read
In the modern corporate scenario, most businesses have to constantly struggle to strengthen their website credibility. As your website is usually the first point of contact between your business and client, utilize this opportunity to create a lasting first impression. Your website should send a vibe that the organization it represents is reliable and trustworthy.
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Which is the better form of Advertising: Newspaper, Television, or the Internet?

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Marketing | 5 min read
The advertising field has seen tremendous changes over the past fifty years. The advent of television has created a massive impact in this industry. While television reached out to an audience of 50 million in a span of 13 years, the Internet reached out to 50 million in merely 4 years. Internet advertising is the clear winner in this battle between Internet ads/websites vs newspaper vs television. This article explains why Internet advertising has gained popularity over the years.
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Three reasons to pick Drupal as your CMS

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Drupal Business | 4 min read
Being an open source content management platform, Drupal powers millions of websites and applications, from whitehouse.gov to the economist.com. It is built, used, and supported by an active and diverse community of people around the world. Though there are hundreds of content management systems, Drupal scores high when compared to all the others. Here are the three reasons why you should build your website using Drupal.
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